A 2CV ride through the streets of Marrakech is the most charming experience I know. Here's why I recommend it to almost every traveller I meet.
When the Red City unfolds at the pace of a French icon
The first time I joined a group for a 2CV ride through Marrakech, I knew straight away this would become one of my all-time favourite recommendations. There's something utterly irresistible about the combination: the round, legendary silhouette of the Deudeuche, the ochre alleyways of the Médina, and the smile that passers-by simply cannot hold back when they see you go by. This isn't just a ride — it's a moment of pure magic suspended at the heart of the city.
The Private 2CV Tour of Marrakech is, in my view, one of the most elegant and deeply human ways to soak up the Marrakech atmosphere. You take your time. You stop. You look. And the city lets itself be discovered in a way that rarely happens on foot or in a classic calèche.
What you see from the back seat
The route winds its way through Marrakech's most iconic neighbourhoods. You follow the pisé ramparts, glowing orange at sunset, then drift towards Jemaa el-Fna just as it begins to stir, before gliding gently through the quiet alleyways of the Kasbah. Sometimes you venture out towards the Palmeraie for a breath of greenery.
What moves me every single time is the reaction of the locals. Children sometimes run alongside the car for a few metres, shopkeepers glance up from their stalls with a grin, and women in vivid-coloured dress turn to look. The 2CV creates a spontaneous connection with the city that very few other experiences can match.
A 100% private experience, designed around you
What I particularly love about this format is that it is entirely private. No group to wait for, no fixed schedule imposed on you: the car and its driver-guide are yours alone. Whether you're travelling as a couple, a family or with close friends, the tour adapts to your pace and your wishes.
Your driver-guide knows Marrakech down to its finest details. He'll share stories and anecdotes that even the most seasoned guides don't always tell. It's that intimacy — that three-way conversation between you, him and the city — that makes the experience so memorable.
And if you'd like to stop and photograph a detail of zellige tilework, a carved door or a patch of turquoise sky, all you have to do is ask. A 2CV is wonderfully easy to park.
The best times to head out
I have a clear preference for two time slots. Early morning, when the Médina is just waking up and the light is soft and golden, the ride feels almost intimate — the alleyways aren't yet busy, and you get the sense of uncovering a secret Marrakech. Late afternoon, when the low sun sets the ramparts ablaze, the colours are simply breathtaking.
I'd steer clear of the middle of the day in summer: the heat makes the experience less comfortable, even though the convertible 2CV does let in some air. Spring and autumn remain the ideal seasons to enjoy it to the full.
What I love pairing with this ride
To turn your day into a truly exceptional programme, I love combining the 2CV ride with other complementary experiences. If you enjoy exploring on foot, the Interactive Médina Tour of Marrakech is a perfect extension — you go deeper into the details and stories behind each monument.
For those who love immersive discovery, a visit to the Private Souks Tour of Marrakech after the ride works wonderfully: you've already spotted the neighbourhoods from the car, and then you rediscover them on foot from an entirely different perspective.
And if you want to end the day in style, the Street Food Marrakech by Night experience awaits you for a festive culinary immersion on Jemaa el-Fna, as night falls.
My advice before you book
Bring a camera or make sure your smartphone is fully charged — you'll want to photograph absolutely everything. Dress lightly in summer, and add a layer or two on winter evenings, as the open roof lets in a cool breeze. And most importantly, let yourself be surprised: the best memories from these rides always come from an unexpected detail, a smile exchanged with a stranger, or a little alleyway you would never have found on your own.
Marrakech is a city that deserves time and gentleness. The 2CV, with its charming style and unhurried pace, is in my opinion one of the most beautiful gifts you can give yourself here.
